Banner Display Priorities

This article describes Banner Display Priorities and Filtering rules.

Whenever the Placement is requested, Epom Ad Server runs the following process for Banner filtering and prioritizing:

1. Primary Banner Filtering

Epom Ad Server filters all the Banners that do not meet the requirements on:

2. Secondary Banner Filtering

Secondary filtering includes:

3. Prioritizing

Among the Banners that passed the Primary and Secondary filtering, Epom Ad Server selects the Banner for display according to the configured priorities such as: